?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adissertation&rft.au=Ramadhan%2C+Abdurrafi&rft.aufirst=Abdurrafi&rft.aulast=Ramadhan&rft.inst=Fakultas+Ilmu+Sosial+dan+Ilmu+Budaya&rft.degree=Skripsi&rft.title=Analisis+Strategi+Marketing+Public+relations+Dalam+Membangun+Brand+Awareness+Melalui+Inovasi+Optik+Panggilan+Di+Optik+Melati%2C+Depok&rft.tpages=109&rft.date=8+July+2025